Kellogg's Heiress Calls for Boycott Over Gift in Cereal

Erica Horváth, granddaughter of Kellogg's founder, has called for a boycott of the cereal brand after she found a plastic toy inside a box of Kellogg's Frosted Mini-Wheats.

Horváth posted a photo of the toy on social media, along with a message urging her followers to stop buying Kellogg's products. "This is not okay," she wrote. "You have been warned."

The toy, a small plastic figurine of a Kellogg's character, posed a choking hazard to small children, said Horváth, who has two young children. "I'm lucky that my son didn't swallow it," she said.

Kellogg's has since apologized for the incident and said it is investigating how the toy got into the cereal box. The company said it has temporarily suspended production of Kellogg's Frosted Mini-Wheats and is recalling all boxes of the cereal that have been produced since the toy was found.

Horváth's call for a boycott has been met with mixed reactions. Some people have praised her for speaking out about the issue, while others have criticized her for being overdramatic.

Kellogg's is one of the world's largest cereal manufacturers, and its products are sold in more than 180 countries. The company has been in business for more than 100 years, and its brands include Kellogg's Corn Flakes, Kellogg's Raisin Bran, and Kellogg's Frosted Mini-Wheats.

The company has faced criticism in the past for its use of sugar and other unhealthy ingredients in its cereals. In 2010, Kellogg's agreed to pay $2.5 million to settle a lawsuit alleging that it had misled consumers about the health benefits of its cereals.

The company has also been criticized for its labor practices. In 2016, Kellogg's was accused of using child labor to harvest wheat in Egypt. The company denied the allegations, but the incident damaged its reputation.

The latest incident involving the plastic toy is likely to further damage Kellogg's reputation. The company is facing calls to improve its safety standards and to use more healthy ingredients in its cereals.

It remains to be seen whether Horváth's call for a boycott will be successful. However, the incident has certainly raised awareness of the issue of plastic toys in cereal boxes, and it is likely to lead to changes in the way that Kellogg's and other cereal manufacturers package their products.